AI Visibility Basics

What AI Tools Like ChatGPT Look for Before Recommending a Lawyer

If you want to be recommended by AI, your content needs to be structured for machines—not just humans.

Jun 12 •

Leah The Lawyer

Your Next Client Might Ask ChatGPT, Not Google: Is Your Law Firm Showing Up?

Clients are asking AI who to hire. If your name isn't part of the answer, you're invisible—and your competitors are getting the leads.

Jun 12 •

Leah The Lawyer

A New Form of SEO for Law Firms

...Generative Engine Optimization (Become the lawyer AI tools mention in answers)

Jun 11 •

Leah The Lawyer

What is the difference between AEO (Answer Engine Optimization) & GEO (Generative Engine Optimization)?

Most professionals—especially in law, real estate, and consulting—are familiar with SEO. But in 2024 and beyond, SEO alone won’t help you get found by…

Jun 11 •

Leah The Lawyer

Why Doesn't SEO Work for Law Firms Anymore?

Because SEO was built to game Google. GEO is how you train AI to trust you—and get recommended by ChatGPT, Perplexity & more.

Jun 4 •

Leah The Lawyer

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